GOOGLE ANALYTICS FOR BUSINESS

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Included in the course

  •  A course attendance certificate
  •  Tea and Biscuits during breaks
  • Lunch
  •  A notepad and pen
  •  A manual and datafiles

Course Code: GoogleAnalyticsBusiness
Duration: 1.0 Day 

You will describe the basics of Google Analytics and its applications.


Study Methods available for this course;

   Classroom Training    Onsite Training
   Mentored Learning   Correspondence
   Virtual Classroom Training    Part Time Training
   E-Learning

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Course Content

Lesson 1: Overview of Google Analytics
   Topic 1A: Examine Online Marketing and Web Analytics
   Topic 1B: Introduction to Google Analytics

Lesson 2: Getting Started with Google Analytics
   Topic 2A: Create and Activate a Google Analytics Account
   Topic 2B: Integrate Google Analytics and Google AdWords

Lesson 3: Managing a Google Analytics Account
   Topic 3A: Explore Google Analytics
   Topic 3B: Manage Website Profiles and Users

Lesson 4: Configuring Goals and Funnels in Google Analytics
   Topic 4A: Configure Google Analytics Goals
   Topic 4B: Build Funnels in Google Analytics

Lesson 5: Creating Filters in Google Analytics
   Topic 5A: Create Filters
   Topic 5B: Create Customized Filters in Google Analytics

Lesson 6: Working with Google Analytics Reports
   Topic 6A: Manage Reports in Google Analytics
   Topic 6B: Generate Visitor Reports
   Topic 6C: Generate Traffic Source Reports
   Topic 6D: Generate Content Reports
   Topic 6E: Generate Goals Reports
   Topic 6F: Examine Ecommerce Reports
   Topic 6G: Customize Reports

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Durbanville, Cape Town

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021 065 0347
Email

info@idigisol.co.za

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